Running monkeys and other thoughts

I read an email yesterday that I have to describe as provocative. Since the author described resume writers as “running monkeys”, I wasn’t initially impressed. Let me explain.
I receive a monthly e-article from Nick Corcodilos or “The Headhunter”. To give Nick credit, the main point of his article Canned resume: just $495! Delivered by running monkeys! is that generic resumes filled with predictable phrases don’t get results. Good news, though. If you’re willing to work with staff at the Job Center, you can produce a customized resume yourself (with our assistance) that is NOT canned and has nothing to do with a monkey. It also won’t cost you $495. In fact, our services will cost you nothing. You just have to review our schedule to find resume workshops that will help you refine your own resume.

Sorry, the flying monkey article hasn't been posted on the Headhunter website yet--but you can read about how to commit resume blasphemy. So why do I remain registered on Nick’s e-list after he called me a monkey? The Headhunter has some innovative ideas about how to look for work—ways to go beyond traditional job search. I especially like the strategy he lays out in the article Pursue Companies, Not Jobs. Instead of applying to one job listing after another, why not identify companies that fit your primary goals and strategically network with staff at those companies? This is a strategy that gets results. And you can’t argue with results.